Final cut- Sail (Hidden Empire)

Digipak Creation

Magazine Advert

Modern artwork in use

As the CD is known to have been overtaken in popularity by the use of a simple music download, we took it upon ourselves to brand our digital copy on the platform iTunes.

With the decreasing popularity of the CD, we have decided to evolve into the new age of digital media through a digital album cover. Such covers are usually applicable to ITunes and various services that offer music. As the listening majority transition away from the use of hard copies of music; we as artists must accommodate the demand for new media. This specific piece of advertisement is rather simplistic. The composition features the main artist on the front with the title of the single in the foreground. This allows for easier recognition amongst fans, as through watching the music video, one would be familiar with the face and style of the group.

Hidden Empire Merchandise

Hidden Empire Poster

We designed a promotional poster with me on the cover. As 'Hidden Empire' is a relatively new band, we wanted to ensure that our first music video and the promotional material focuses heavily on the image. We took inspiration from various 'up and coming' artists as new artists must ultimately create a band image/brand.

Promotional flyer

Hidden Empire are headlining the new  'Old Harry's Rock Festival' performing alongside other alternative rock greats, don't miss it and get your tickets now.